The Secret to Success

The secret to success is simpler than you might realize. The single factor that separates the ultra successful from everyone else is that successful people endure short-term pain (even seek it out) for long-term gain, while unsuccessful people give into short-term pleasure (even seek it out) and experience long term pain.


Successful people say “no” to a piece of birthday cake when everyone else is chomping away, which is painful in the short-term. It’s so much easier and more enjoyable to dive into the cake with everyone else. But, if you want to have abs and be healthy, you have to endure short-term pain for long-term gains.

Unsuccessful people give into the short-term pleasure of the cake, either not knowing or overlooking the long-term effects. They would rather give into the “quick” pleasure now, forgoing the “lasting” pleasure of abs, health and confidence later on. Unsuccessful people take the easy way out now, and suffer later.


Successful people make sacrifices. They do what others find painful and hard, and push themselves in workouts day after day. They challenge themselves with heavy weights, work on technique, and suffer through tough sprint workouts. It would be so much easier to skip the gym today (or just go through the motions), but if you want to results, you have suffer now to succeed later.

Unsuccessful people see the hardship and hurt associated with training, so they find things that are more enjoyable, fun, and easier than spend an hour in the gym. Those focused on the short term avoid working on their weaknesses, they go through the motions, and aren’t willing to push themselves today. This short-term approach is what prevents many from seeing real long-term results.


Successful people put in the extra hours at the office even though they would rather go have a drink with the boys. It’s painful to spend hours and hours preparing for a presentation, but in the long term, if you want to be successful, you have endure short-term pain for long-term gains.

Unsuccessful people take the easy approach, seeking immediate pleasure, and avoid working hard today, not realizing the effect it has on their career in the long term. They ditch out of work whenever they can. They do the bare minimum, and nothing more. Everyone would rather hang with friends/family and do “fun” stuff right now, but this short-term focus (seeking immediate pleasure) will also prevent you from seeing long-term results.


Successful people know that it is hard and can be painful to be vulnerable, to put in the extra effort, to see things from your partner’s point of view, to do the little things that show you care, to forgive, love, and give without looking for anything in return. But, if you want to be successful with the relationships in your life, you have to do the hard things now to be happy later.

Unsuccessful people focus on themselves because it’s easier and makes them feel better now. They ignore how their actions/words/thoughts might effect others. They enjoy putting up walls and watch-out for themselves. They like the attention and feelings they get from being jealous, suspicious, gossiping and loosing perspective on what’s really important. But these short-term pleasure seekers are usually unsuccessful in long-term relationships.

BROUGHT TO YOU BY BEN'S BOOKSHELF: Visit for an ongoing list of the books I've recommended most.